I’m a

Strategic

Creative

Every project is rooted in strategy, people-first insights and story-telling. With a passion for creative solutions centred around your objectives
to create brands that connect with people.

THE BRAND

I am a consultant based in Melbourne. Providing solutions for businesses large and small looking to connect deeply with clients, customers and communities through human behavioural insights, story-rich branding and innovative approaches.

SPECIALIZING IN

+ Brand Strategy

+ Social Strategy

+ Marketing Strategy

+ Creative Direction

+ Innovative Technologies

+ Project Management

THE CREATIVE

Lucy King-Griffin is a multi-disciplinary creative professional with expertise in Strategy, Marketing and Creative Direction. She is a Meta alumni previously working as a Creative Strategist in Creative Shop. She has worked with a number of businesses, large and small, in Australia, New Zealand and Globally.

Her experience has taught her to develop a unique set of skills that allows her to quickly adapt to new environments and develop valuable solutions.

With a goal to constantly challenge herself, create people-first ideas that make a positive difference to clients’ businesses.

BRAND COLLABORATIONS